Yulia Logvinova: Elegance Embroidered

Text: VIONNE Magazine | Fashion Designer/Model: Yulia Logvinova
Photographer: Varvara | Fashion Brand: OKATAVA

In a series of visually striking portraits, fashion designer Yulia Logvinova invites us into the world of OKATAVA — a realm where craftsmanship, color, and cultural symbolism converge.

The editorial unfolds across lush interiors, each scene a stage for the brand’s unmistakable signature: hand-painted and embroidered bags that tell stories with every thread. In the first look, Yulia wears a sheer blouse with delicate green embroidery, holding a floral-embellished handbag that could easily be mistaken for a canvas. The palette is romantic, but grounded — dark ombré skirts meet bold botanical motifs. It’s this balance between softness and statement that defines the designer’s voice.

In the second set of looks, saturated cobalt blue enters the frame. Yulia’s ruffled blouse and pleated skirt are complemented by vibrant accessories — one bag showcases wildflowers, another captures a hand-painted mountain landscape, shimmering like an oil painting in motion. Every element is personal, refined, intentional.

What makes this shoot even more compelling is that Yulia steps in front of the lens herself — embodying her designs not only as creator, but as muse. The synergy between designer and subject makes the images resonate with quiet power.

Photographed by Varvara, the visuals feel both composed and alive, revealing a designer who doesn’t just make fashion — she tells stories through it. With OKATAVA, every piece is a portrait.

Follow Yulia Logvinova | Varvara | OKATAVA

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