Text: VIONNE Magazine | Photographer: Elena Roubina | Model: Lavinia | Headphones: iCleverKids
Sound Meets Imagination
In Turn Up The Magic, photographer Elena Roubina transforms an autumn afternoon into a playful Halloween dream. Model Lavinia moves through fallen leaves, pumpkins, trees, and soft seasonal light wearing whimsical looks that shift between midnight black and pastel pink. The styling feels theatrical without losing its sense of childhood wonder, while iCleverKids headphones become part of the visual narrative rather than simply an accessory. Music acts as the invisible thread running through the series — something that changes the mood, sparks imagination, and turns an ordinary walk into a world of its own.
That sense of make-believe gives the editorial its charm. One moment feels mysterious and moonlit, the next soft and enchanted, with Lavinia moving between costumes, color, and character as though each song unlocks a different scene. Pumpkins become companions, the forest becomes a stage, and headphones become a portal into imagination. Turn Up The Magic is ultimately a celebration of the way music and creativity can reshape everyday moments — proof that sometimes all it takes is a favorite song, a little imagination, and the freedom to play.
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