Fera Poppies: The Art of Being Seen
“My approach is that I always try to find myself in other people because I think one way or another we all reflect each other.”
Text: VIONNE Magazine | Fashion Brand: Fera Poppies
Creative Director: Samantha Regan | Model: Sofia
Fera Poppies: Where Fashion Becomes Ritual
In this vibrant photo series, creative director and designer Samantha Regan invites us into the sunlit world of Fera Poppies, a Park City–based design house and boutique redefining contemporary luxury. Shot outdoors in sharp contrasts of glass, metal, and natural light, model Sofia embodies effortless sensuality, individuality, and movement — hallmarks of the Fera Poppies brand.
Known for pieces born from Regan’s original paintings and a background rooted in both athletic discipline and somatic intuition, this collection reflects her evolving exploration of self-expression, connection, and healing through style. Here, fashion is more than surface — it’s somatic storytelling. It’s a return to self.
As Samantha puts it, “Although Fera Poppies is based off me — it isn’t about me. It’s about bringing people together on a global scale who wouldn’t otherwise connect.” That spirit of community, authenticity, and reflection pulses through each shot — transforming a simple lookbook into a visual meditation on presence, identity, and modern femininity.
Follow Fera Poppies | Samantha Regan | Sofia
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Read Issue #3 to discover more powerful stories and explore exclusive features, interviews, and fashion highlights.
Available now online & in print-on-demand.
